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SS22 Campaign

IN WOMEN WE TRUST

Free and aware, capable of expressing their empowerment in thousands of different ways: now and always, in women we trust.

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Top model Mariacarla Boscono is the muse of the advertising campaign and video story told by two voices with Giulia Caminito.

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The writer, Giulia Caminito signed the script of “Lei” exclusively for us: a long-distance dialogue that leads us to the heart of the message of In Women We Trust.

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